What is Fashion DNA?

Fashion DNA is using the features on your face and body to tell you the colors, textures & shapes of clothing that look best on you.

We introduced Fashion DNA as a new fashion culture of empowerment which shouts out your personality by what you wear.

For years fashion has told us how we should look. Each decade has had a style, and if you fit that style, you are golden. If not, you probably spend hours looking in your closest hating the way everything looks on you.

We think is time to personalize fashion to you in a way that is timeless and will help you love every outfit you put on!

Your personality is linked directly to the world around you. We were all made from the dust of the earth, that is why we categorize your Fashion DNA with nature, specifically the seasons.

What is Fashion DNA?

Fashion DNA is using the features on your face and body to tell you the colors, textures & shapes of clothing that look best on you.

We introduced Fashion DNA as a new fashion culture of empowerment which shouts out your personality by what you wear.

For years fashion has told us how we should look. Each decade has had a style, and if you fit that style, you are golden. If not, you probably spend hours looking in your closest hating the way everything looks on you.

We think is time to personalize fashion to you in a way that is timeless and will help you love every outfit you put on!

Your personality is linked directly to the world around you. We were all made from the dust of the earth, that is why we categorize your Fashion DNA with nature, specifically the seasons.

Your characteristics express themselves through you, just as the earth expresses each season. Each season has a style and personality just like all of us.

The seasons we use to find your Fashion DNA are:

  • Spring DNA is happy, random, bouncy, fun, friendly & innocent
  • Summer DNA is relaxed, sensitive, peaceful, nurturing, graceful, & detailed
  • Autumn DNA is edgy, active, to the point, earthy, independent, spirited
  • Winter DNA is bold, strong, still, striking, traditional, simple, high fashion

Discovering your Fashion DNA not only makes you look fabulous but it empowers you with confidence. When you look good you feel good and you do good things. When you like yourself and feel comfortable in your skin you are kinder to others.

This simple and empowering approach to our new fashion culture helps everyone on a very personal and unique level, because none of us are the same.

It is time to shine, not camouflage who you are. Be a part of our new fashion culture!

We offer 3 ways to learn about your appearance.

Your characteristics express themselves through you, just as the earth expresses each season. Each season has a style and personality just like all of us.

The seasons we use to find your Fashion DNA are:

  • Spring DNA is happy, random, bouncy, fun, friendly & innocent
  • Summer DNA is relaxed, sensitive, peaceful, nurturing, graceful, & detailed
  • Autumn DNA is edgy, active, to the point, earthy, independent, spirited
  • Winter DNA is bold, strong, still, striking, traditional, simple, high fashion

 

Discovering your Fashion DNA not only makes you look fabulous but it empowers you with confidence. When you look good you feel good and you do good things. When you like yourself and feel comfortable in your skin you are kinder to others.

This simple and empowering approach to our new fashion culture helps everyone on a very personal and unique level, because none of us are the same.

It is time to shine, not camouflage who you are. Be a part of our new fashion culture!

We offer 3 ways to learn about your appearance.

My Fashion Revolution

Join The Revolution by Breaking These Fashion Rules

Black Is a Wardrobe Basic

Dress Your Age
Dress for Your Body Shape